Turlock businesses develop their social media skills in a free workshop

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The City of Turlock partnered with the Valley Sierra Small Business Development Center on Monday to host the first-ever Small Business Social Media Summit at the Carnegie Arts Center. The three-hour event gave local business owners the opportunity to network and expand their social media and online marketing skills.

The Mayor of Turlock, Amy Bublak, was present and welcomed participants to the workshop.

“Turlock cares about our businesses,” she said. “We want you to thrive and we want to make sure whatever you need, you get it… Hope you all get a ton out of it.”

In his opening remarks, Bublak also highlighted that the summit, as well as other workshops planned for the future, can benefit individuals at all levels of the company, whether they are just starting out or just getting started. they have decades of experience.

“It doesn’t mean you’re a bad businessman, it means ‘We want you to do even better.’ Work on those things that you can say, “Oh, I can handle it,” Bublak said. “It’s free for you because we’ve made sure we’ve already invested over $1.5 million in the community. . We’re invested in you, we want you to succeed, and we want to make sure you keep working for a better company.

More than 100 business owners from Turlock and surrounding areas received advice from fellow business owners and media experts Tiffany Phillips and Claudia Newcorn on how to use specific online platforms, balance time between business and social media management, identify online trends and implement marketing strategies.

The City of Turlock will seek to continue to hold similar workshops in the future using additional funds provided to the city through the American Rescue Plan Act (ARPA). In an interview last month, Turlock’s business development manager, Anthony Sims, explained that the aim was to have at least three more workshops in the month of September.

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